Historically, the real estate industry in Brazil has been impacted by the country’s high volatile economic and regulatory environment. Systematic problems including high inflation, economic stability, access to mortgages, high interest rates, and challenging legal framework among other issues have significantly affected the development of real estate industry in Brazil. JHSF Participações has, however, braved all these problems and weaknesses to emerge as a leading real estate holding company in Brazil.
The main area focus of JHSF Participações is investment in the high-income market segment. The company specializes in shopping centers, hotels, gastronomy, and other recurring income real estate development projects.
Founded in 1972, JHSF was the first real estate firm in Brazil to specialize in recurrent income assets, including operations of airports, hotels, and shopping malls among other real estate projects.
For the years that they have been in business, JHSF Participações boast of over 6 million square meters of construction. Their stock market value in 2017 is estimated to be R$ 1.20 billion.
JHSF Participações does not concentrate in the Brazilian market only; the company operates in international markets, including United States, Uruguay and other countries. Some of the remarkable projects that the company has completed include the building 815 on New York’s Fifth Avenue and the Punta del Este’s residential condominium. Other important ventures that the company has accomplished include:
About José Auriemo Neto
- Shopping Cidade Jardim in São Paulo
- Fasano group restaurants
- Group Hotels Fasano
- Catarina Fashion Outlet in São Roque
- Shopping Ponta Negra in Manaus
- Shopping Bela Vista in Salvador
José Auriemo Neto is the current chairman and COO (chief executive officer) of the company. He oversees the company’s brand interest in development of hotels, office buildings, and other major public projects. José Auriemo Neto also administers JHSF Participacoes’ extensive shopping and retail portfolio.
In slightly more than four decades, JHSF has risen to the top of Brazil’s real estate sector. The developer specifically operates in the hospitality, shopping center and retail, and high-end property segments of the industry. Recently, the real estate company has also undertaken an ambitious project to develop and manage an international executive airport in Sao Paulo. With current CEO and Chairman, Jose Auriemo Neto, at its helm the company is looking to make inroads into certain international markets, particularly the United States and Uruguay.
JHSF is known for its innovative and daring nature. Over the last two decades, the company divested its interest to cover four key business units: an executive airport, retail and shopping malls, Fasano Hotels and Restaurants, and commercial and residential incorporations. While this shift in focus seemed shortsighted and wrong to many industry players at first, they have proved to be effective over time. Other developers within the industry are also beginning to follow JHSF’s lead thus making the company a trendsetter.
Jose Auriemo Neto
Jose Auriemo Neto first joined JHSF in 1993. By his fourth he year he was launching Parkbem, the company’s first business in its services department. Again, in his fifth year, he oversaw the development of Shopping Santa Cruz, thus launching JHSF’s shopping center department. His hard work was rewarded with a promotion to the company chief executive officer seat in 2003. He was again promoted to the position of company Executive Chairman and Director in 2011 and JHSF’s lacrosse camp.
Neto’s leadership talents have been recognized by more than JHSF. He has on two separate occasions served as an Executive Officer to the Young Presidents Organization (YPO) between the periods 2003 to 2004 and 2004 to 2005. He remains a continuing member of the organization till this day and more information click here.
Away from his hectic professional life, Neto is a simple and humble man. He enjoys a round of golf from time to time, and his friends commonly refer to him as Zeco. He also enjoys spending time with his wife, Mariana, and their three children in his spare time. Neto has also traveled a great deal, having spent some time in Belgium, Japan and Norway and learn more about JHSF.
The real estate scene in Brazil has been growing at a massive pace in the past few years, and one of the companies that have contributed significantly to its growth is JHSF. The company does not only build infrastructure, but also has a separate property management unit that takes care of the property management aspect of all its developments, whether it is shopping mall, hotels, or airport. It is a family run company and is well-known in the Brazil’s real estate sector as since its inception in the year 1972 till now, the company has developed hundreds of properties, some of which are well-known across the country. JHSF is primarily known for developing high-end and luxury residential complexes these days.
Many of the properties the company develops are not sold but rented out. It is a part of the company’s strategy to keep its investment in the real estate sector safe while ensuring that it can generate substantial revenue from its property over a period. Thanks to Jose Auriemo Neto, who currently serves as the President of the company, JHSF has expanded its operations to many other countries, including in Uruguay and the United States. The company has made some very productive investments in the real estate sector of Uruguay in Punta Del Este, Miami, and New York. Jose AuriemoNeto believes that as the housing market continues to become more and more competitive, it is the step in the right direction to look for investment opportunities in booming real estate sector globally.
Jose AuriemoNeto recently shifted to New York along with his family, and his children have also taken admission in the New York Schools. It clearly marks that Jose AuriemoNeto is going to be staying in the United States for a long period. JHSF is developing a high-rise residential apartment on the Fifth Avenue in New York, which is one of the reasons why Jose AuriemoNeto has relocated to the United States. JHSF plans to give the apartment on rent rather than selling it as it is one of the most high-profile areas of the New York City and guarantees to rope in high rent, which would add to the company’s revenue.
Real estate investor Samuel Strauch says that lots of younger people think that they must have access to a vibrant nightlife, boutique shops and a plethora of dining options in order to be happy with their residential area. As millennial grow and look to settle down their values begin to change and they start to look at different things. One of the things that many millennial looking to start families of their own look for is an area with top schools, cheap housing and safe neighborhoods. While it is difficult to find areas that have both nightlife and family friendly neighborhoods, they are out there. Metrik Holdings CEO, Samuel Strauch describes some of the places that can offer millennials both.
One of the ideal suburban neighborhoods to settle down in, while still having access to all of the thrills of the city is Northeast Denver. This is a primarily suburban section of the city that has very affordable housing rates. Average housing prices for this part of Denver cost around $270,000 when compared to other parts of the city where the average price can tip over half a million dollars easily. Low housing prices and new developments such as the Stanley Marketplace make this is a highly attractive place for young people to settle down. Click here to know more.
Another top destination for young professionals is Tampa, Florida according to Samuel Strauch. Mr. Strauch is an expert in the Florida real estate market as his company is based in South Florida. He also lived and worked there for a family business before starting his real estate company. Average home prices are fairly low in this city and they are even cheaper in the suburbs that ring Tampa Bay. Samuel Strauch says you can find the same quality housing for up to 60% less in the suburbs of Tampa. Suburban communities such as Palm River and Claire Mel offer excellent public schools and are very safe communities.